Amber J. Lawson - Goddess Process

Amber J. Lawson

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Amber J Lawson is a master coach, powerhouse entrepreneur and evocateur. Amber J’s vision is to create peace on earth in our life time and she believes it starts with us.

Through her work, Amber inspires audiences around the world with her interactive talks on connection and vulnerability and her leadership and vision have resulted in accolades including the Cynopsis Women in Digital Entrepreneur of the Year, Top 50 Women in Digital, PGA Top 25 in Digital, and the NATPE Luminary Award. She sits on several boards and is the chairman of the Membership Working Group of the Academy of Television Arts and Sciences’ Interactive Media Peer Group, and an active member of the New Media Council at the Producers Guild of America.

Amber J. Created Goddess Process as part of her commitment to helping women embrace their power and femininity. Goddess Process is a 30-day intensive of women coming together to create clarity and manifest their heart´s desires in four areas of their life. We focus on Self-care, Prosperity, Relationships, and Community. The format is a 30-minute weekday Zoom video call. The call is where growth, expansion and transformation is ignited for you to go out and create your world. In Goddess Process dreams are realized and manifested in 30 days!

Today, Amber lives and works in her manifested beach house in Venice, California with her newly rescued pug furbaby Leo J Tolstoy Lawson. Lawson holds Moon Rituals, Cacao Ceremonies. I’m so excited for you guys to connect with Amber, check out her work and programs, and follow along as she continues to help others manifest and grow their heart’s desires, and inspire peace on earth in our lifetime.

I'd love it if you'd introduce yourself, what you do, and what you're working on.

I am embarking on a goddess revolution for women to reclaim their divine feminity. I founded Good Amplified 5 years ago, Amplifying the Good of nonprofits through storytelling across social media. My vision is to impact a billion lives across platforms through storytelling. Through our partnerships with nonprofits, brands and influencers we are halfway there! We work with amazing impactful organizations like Make-A-Wish and XPRIZE. A couple of years ago one of my clients, the executive director of Michelson Found Animal, Aimee Gilbreath, introduced me to Mastery In Transformational Training (MITT) an emotional intelligence leadership training program. I have always been about growth but little did I know the journey I was embarking on.

I thought my life was fine. I had great friends, I was living in LA and making good money. However, what I found is I had been navigating life from masculine energy. I was doing it alone, not asking for support. Thinking I had to have it all figured out. Through this program, I found the courage of vulnerability.  I had thought vulnerability was a sign of weakness but the life I was living was lonely and transactional, I didn’t trust or lean on others. I didn’t ask for help and I certainly never released or cried.

Tired of trying to hold it all together, I found that in the release EVERYTHING is available and possible. This is why I created Goddess Process to support powerful women tapping into their power through vulnerability and connection. Feminity is the emotional consciousness of the planet. Goddess Process merges the doing and being, action and flow.  Building trust among women by expressing our unique and similar experience of being female. The vision of Goddess Process is empowerment, connection,  relief, a group to lean into and explore new ideas. I encourage women to try these new ideas out in the world while creating a safe place to come back to, a soft landing while learning new aspects of ourselves.

How did you get started?

When I was younger, I loved to sing, perform and be the center of attention so much my high school even named an award after me. After graduating from college at Mizzou I studied at Second City, the famous improv school. (Mainly because my friend Melanie Moore had a crush on Steve Carell, so we’d sneak into the free, late-night improv sets to stalk him.) We dreamed of being on life’s stage. 

I moved out to LA with fire in my belly. I had been introduced (by my drag queen boss - a story for another time;) to a self-development program in Chicago called The Landmark Forum (originally known as EST.) I signed up for it as soon as I moved to LA. I knew there was something missing in my life. Intuitively, I knew there could be SO MUCH MORE to life, SO MUCH MORE to ME!

This began my journey into the possibility that life is whatever I want it to be. Whatever I want to create. That my word (read as “integrity”) is the only thing we have in this lifetime. I proclaimed myself a producer and proceeded to create magic out of nothing. THIS is where I began declaring things I wanted in my life. I lived my dream of reimagining the National Lampoon Lemmings, running several start-ups, speaking on stages around the world and seeing this beautiful planet on other people’s dime. During this time, we created innovative content, told wild stories, created new technology, business models, and distribution. I love being at the cutting edge. We took a lot of arrows.  But we changed the media business and entertainment landscape forever. When I took a position at AOL, my role was very visible and life-altering. My job was to double the homepage traffic… but then I asked myself the question,  "What is the end game, how do I win this? How do I get more eyeballs, or do a bigger brand deal?" As Oprah says, this was my AHA MOMENT.

What inspired the work that you're doing?

As I mentioned, I realized I was living my life focusing on masculine energy. and I knew there must be a way to tap into the divine feminine power of the universe. Once I figured that out, my life completely changed and opportunities began to present themselves to me. So, I embarked on a mission to figure out if my talents could be used for the greater good. Could I turn these superpowers into a movement for making the world a better place? This was my Aha moment!

I was relentless in my journey. I learned from so many people, especially MITT (Mastery In Transformational Training), a life-changing leadership training program focusing on EMOTIONAL INTELLIGENCE.

This intense, deeply wonderful learning experience has evolved into GODDESS PROCESS™.  I strongly believe in helping guide others to find their purpose in three steps.

1) Identify – Identify what you enjoy, what talents you have, and where those two intersect.

2) Purpose – What really matters to you?

3) Action – Take committed action.    

One of the many life-changing epiphanies I have had in my journey is that I found out I am not alone. Many others have told me they experienced the same separation and loneliness. That what they really desired was to enjoy a great caring, loving relationship – with themselves AND others.

This is why I created The Goddess Process, to support powerful women tapping into their power through vulnerability, through EMOTIONAL INTELLIGENCE. The Goddess Process merges doing and being. Flow and action. And builds trust among women by expressing our unique yet similar experience of being female.

The vision of The Goddess Process is to create a loving, supportive group, to lean into and explore new ideas and try them out in the world. Forever changing how YOU show up in the world.

What is your biggest passion? Do you feel like you're living your passion and purpose?

YASSSSSSS (emoji;) My passion is sharing tools with women to be connected free and living their heart’s desire.

What is your joy blueprint? What lights you up, brings you joy, and makes you feel the most alive?

Oh I love dancing, shared rituals with women, tranta creation energy, working out and growth work. Creating groups of women that inspire me to reach for the stars but keep me out of my head and into my heart.

How do you live intentionally? Are there tools/resources/practices that you rely on to help you stay mindful and grounded?

I believe we get to be supported by our community and the tools that work for us. I use binaural beats every night and guided meditation, visualization, Abraham Hicks, exercise or dance to activate my best self. There are tons on Youtube.com choose ones that work for you and of course, join us in goddessprocess.us. I guide visualizations around prosperity, healing, releasing and opening your heart. I journal AND when I shower I tend to drop into THETA state and in THETA state I get downloads whether next steps, people to contact or visions.

What would your younger self think about what you're doing now?

The universe is ALWAYS working out in your favor if it doesn't stay its not for you and KNOW that is a Good thing. If I learned that at a younger age, I would have had so much less suffering!

Do you have a go-to mantra or affirmation?

If not now when? If not me who?

What is your biggest dream?

My vision is peace on earth in our lifetime. What does it look like when everyone has enough and are filled with love and joy.

To learn more about Amber, her work, and Goddess Process you can connect with her on her website https://www.goddessprocess.us and on Facebook @yourgoddessprocess @amberjlawsonspeaker Twitter @amberjlawson Instagram @goddessprocess @amberjlawson LinkedIn @amberjlawson @goddessprocess and on YouTube here

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Sydney WeissComment